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NETWORK RAIL

PASSENGER COMMS

The opportunity:
Key agency partner for over 8 years.

Working with Network Rail to deliver their commuter and business comms, from campaign development through to strategic and tactical solutions across the UK.

The insight:
Clear and concise keeps commuters calm.

Our research and experience continually demonstrate that the key to passive passengers is to keep them well informed of disruptions and station redevelopments. This needs to be delivered in a clear and concise fashion, with suitable tonality, within an appropriate timescale.

The idea:
All good things come to those who wait…

Modernising Britain’s railways comes with inevitable disruption, so it’s crucial to ensure that the “wait” is clearly timetabled, and the end benefit of any upheaval is clearly conveyed.

The execution:
End to end delivery.

Whether it is a brand-new station launch, a PR stunt or a strategic B2B activation, we deliver creative, production, staffing and logistics solutions that comply with exacting station and brand requirements.

The result:
Sleek operation and outstanding track record.

Engagement and distribution of over 2 million informative comms across 200+ stations nationwide.

INTERESTED IN HEARING MORE?

PLEASE DROP US AN EMAIL AT INFO@RARERABBITS.COM
OR GIVE US A CALL ON +27 42 293 0055 (SOUTH AFRICA) OR +44 (0) 203 011 3124 (UK)